Pay-per-click is referred to as PPC. In pay-per-click (PPC) marketing, businesses are charged every time a user hits one of their ads.

PPC advertising is most frequently done through search engines like Google Ads, where advertisers place bids on keywords and their ads show up at the top of search engine results pages (SERPs) when those terms are entered into the search engine.

PPC marketing is also possible through display advertising on websites and social media sites like Facebook and Instagram.

As marketers can pick the precise keywords and audiences they wish to target, PPC advertising may be a very successful approach to bring targeted traffic to a website. Additionally, since marketers only pay when a user clicks on an advertisement rather than for ad impressions, it can be a cost-effective method of advertising.

Talk to us so that we can make that video, advert or content go viral